What Makes a Good Product?
Do you wonder how some products make you say “Wow”? Let’s find out. We will share secrets that make a product stand out!
The Magic of a Winning Product
Solving Problems Like a Hero
Every super product begins with a mighty promise. This promise is all about helping users solve problems. Only when it does that well the product gets a thumbs-up.
Think about your favorite learning app. It wouldn’t be so cool if no one wanted to learn a language, right? Likewise, without a need for a ride, a super-app like Uber wouldn’t fly. So, a “wow” product speaks to a problem and zaps it!
Creating a Memorable Experience
A wow product goes beyond functionality and creates a memorable experience for users. It has a unique design, intuitive features, and an overall delightful user experience. When users have a positive and memorable experience with a product, they are more likely to become loyal customers.
A good product is never truly finished. It is always evolving and improving based on user feedback and market trends. Regular updates and enhancements keep the product relevant and ensure that it continues to meet the changing needs and expectations of users.
Building Trust and Reputation
A wow product builds trust and establishes a strong reputation in the market. It consistently delivers on its promises, provides excellent customer support, and maintains a high level of quality. Building trust and a positive reputation creates a loyal customer base and attracts new customers through positive word-of-mouth.
Talking to Users Clearly
A super-product doesn’t just solve problems. It also tells users about these problems and solutions in a simple way. If people find it hard to understand what the product does, they won’t use it.
Remember, every user needs to find the product easy to use. When it’s easy, more people want to use the product.
Fitting in the User’s Hand
Everybody adores a product that is easy to use. These are the products that are simple or as complex as they need to be.
Look at products from brands like Apple. People love these products because they are easy to use. When a product is easy to understand, more people like to use it.
The same applies to digital products, you want it to be simple and direct for your users to navigate easier.
Whether it’s a digital course, an online workshop, or even a downloadable of some sort, you want it to be easy to navigate and to be comprehensive so your customer can understand it.
Growing with More Users
Super-products are those that keep getting better as more users come on board. These products find smarter ways to become cheaper as they grow.
Just think of online platforms like Facebook and Instagram. For these platforms, adding more users hardly costs anything!
Making Customers Come Back
The crowning feature of a wow product is how it becomes more valuable with use. You’ll find it harder to stop using the product the more you use it. Over time, users or customers become so used to a product that they can’t do without it. This is the secret to keeping customers for a long time.
What makes a good product? It solves user problems, explains how it does so, is easy to use, grows with more users, and keeps users hooked. These are the winning features that top products have. Now, see how your own products stand up against these features. Don’t forget – keep getting better!
Exciting, right? Ready to give your products this great transformation? Check out our free ‘Making a Product Great’ template. It will guide you step by step on this super-product journey!